I worked extensively on digital campaigns for Mercedes, creating a variety of HTML5 banners that adhered to the brand’s strict guidelines while maintaining visual impact and engagement. Each asset required careful attention to detail, consistency, and brand integrity, ensuring Mercedes’ premium image was reflected across all digital channels.

Beyond advertising, I also designed a digital catalogue that was deployed on tablets in showrooms and at events. The catalogue offered an interactive, user-friendly experience, allowing customers to explore Mercedes’ vehicles, features, and options in an engaging and visually compelling way.

This project allowed me to combine precision-driven design with interactive storytelling, demonstrating how digital assets can both communicate brand identity and enhance the customer experience in a physical setting.